Following the development of her latest costumed talk, Paula needed a promotional flyer which she could use at various networking events as a form of advertising and contact mechanism.
Her new talk was a 1920’s ladies driving theory class, targeted for the groups market. Delivered in character, the talk was based on the writings of the Hon. Mrs Victor Bruce; a spirited racing driver, boat racer and aviator who flew solo around the world in 1930.
Paula was looking for a design that reflected the style and character of her subject.
- Based on Paula’s brief, a simple flyer was created along with a Facebook page.
- Utilising existing photography of Paula in costume it was natural to incorporate an element of Art Deco styling into the design.
- The project was successfully completed within a very short timescale.
- The flyer generated a lot of intrigue and provided a good conversation starter.
- Paula continued the promotion of her talk through attendance at various motoring events, and sharing photos of her in character on Facebook.
“Emma was extremely helpful and delivered on time. I talked through my ideas with her and she completely understood the direction I was wishing to take. Her friendly manner allows you to expand on your ideas, even if they sound a little crazy at the time. I was thrilled with the leaflet design – it made my vision feel tangible and gave me a real boost. I am not particularly computer savvy, so Emma’s suggestion to set up a Facebook page for me was greatly received and once again I was delighted with the results. Emma has many great ideas and I certainly want to continue using her services as my small business grows. She has a wealth of ideas on how to best promote your schemes and shares your enthusiasm for your projects so that you know you are on the same page.”